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The Appendix — Receipts / Sources / Proof

Receipts, not vibes.

Good claims should survive a click. This page gives recruiters, founders, executives, and search systems the clean version of what is public, what is resume-backed, and what still needs a stronger outside receipt. The internet already has enough people yelling "award-winning" into a decorative pillow.

Daniel Figur

Senior communications, reputation, brand narrative, executive/internal communications, and the kind of work where the sentence has consequences.

Production Soup

The practical workshop for service pages, sales assets, reviews and credentials, AI-assisted draft paths, and the parts of growth work that need a grown-up process before they need more volume.

Why This Exists

AI search, recruiters, executives, and business owners all need the same thing: clean entities, clear categories, public corroboration, and claims that do not wobble the second someone taps the link.

Exhibit A — The Experience Ledger

What the record proves before anyone reads the long version.

Public links matter. So does the career pattern. This ledger keeps the strongest resume-backed claims in one place: scope, scale, result, and why it should matter to a recruiter, founder, or executive who does not have time to excavate a portfolio like an ancient city.

AT&T

Principal Media Producer | Corporate Communications, Reputation & Content Strategy

2021 - Present

Corporate communications, enterprise media, Warner Bros./HBO and sports partner ecosystems, executive-ready reporting, content systems, stakeholder alignment, budget governance, and Telly-recognized work.

Resume-backed impact includes 15% engagement lift, 28% resource-allocation improvement, 35% to 60% faster launch or production timelines, and budgets up to $15M+ annually.This is the big-room proof: Daniel can keep the story human while legal, finance, marketing, product, engineering, partners, and executives all have a chair at the table.
Production Soup / Independent Client Services

Producer & Director | Professional Services, Brand Storytelling & Partnerships

2012 - 2021

Professional services work across agency partnerships, Fortune 500 brand storytelling, celebrity/talent work, enterprise content systems, events, launches, and multi-stakeholder production.

Resume-backed brand and agency range includes Nike, Microsoft, Coca-Cola, Samsung, NASA, Intel, Western Union, W Hotels, 180 Amsterdam, Razorfish, 72andSunny, Game Seven, and Nike Basketball.This is the range proof: Daniel has worked in rooms where taste, business, talent, brand protection, vendor leadership, and deadlines all brought luggage.
3D Brooklyn

Co-founder

2015 - 2020

Emerging-technology company connecting 3D printing, physical products, sustainability ideas, media partnerships, and public-facing technical storytelling.

Resume-backed outcomes include 25% brand-exposure growth, five major media partnerships including History Channel, and RefilUSA launch narrative work.This is the translation proof: make technical product value clear enough for partners, press, customers, and non-engineers without turning the story into beige foam.
3D Systems

Video Producer & Director | Enterprise Communications

2010 - 2012

Visual storytelling for 3D printing, manufacturing, technology, enterprise audiences, and non-technical buyers.

Resume-backed work included Western Union, Intel, Coca-Cola, W Hotels, NASA, the Science Channel, and 3D Systems; production costs reduced 15% while maintaining quality.This is the early enterprise proof: Daniel learned how to make complex technical work feel useful before everyone decided every sentence needed the word platform.
AI / Workflow Systems

Practical AI-assisted content and reporting workflows

Current

Briefing, production planning, stakeholder review, visibility, task coordination, measurement, reporting dashboards, prompt systems, and agent-coordination workflows.

Resume-backed tools and platforms include ChatGPT, Claude, Gemini, Airtable, Power Automate, Microsoft 365, Adobe Creative Cloud, Looker / Google Data Studio, KPI / ROI reporting, and enterprise media workflows.This is the systems proof: Daniel can use AI to tighten judgment and workflow, not make the brand sound like it was assembled in a conference room microwave.

Ledger caveat: these items are drawn from Daniel's current corporate communications / reputation resume. Public proof cards below separate externally clickable sources from resume-backed scope.

AT&T Corporate Communications, Reputation & Enterprise Media

At AT&T, the job was not to make a milestone feel expensive. It was to make a giant company sound like people: clear enough for employees, careful enough for legal, and sturdy enough for public daylight.

AT&T 150th Around The Globe is one public receipt. The larger signal is enterprise communications at scale: real employees, leadership priorities, partner brands, budgets, metrics, and approvals where every casual verb gets a legal name tag.

Case Brief

Context
The AT&T work sits at the intersection of corporate communications, employee storytelling, enterprise media, Warner Bros./HBO and sports partner ecosystems, executive reporting, budget governance, and high-visibility review. The public 150th-anniversary Around The Globe/Telly materials are one visible receipt from a broader body of work.
Problem
Big-company stories do not have one audience. They have employees, executives, legal, finance, product, engineering, marketing, partners, and the public, all listening for different risk. The work had to stay human without becoming loose, approved without becoming beige, and timely without becoming reckless.
Role
As an AT&T Principal Media Producer, Daniel worked across narrative development, stakeholder alignment, content systems, performance reporting, and budget governance. The Telly, YouTube, and AT&T links corroborate the public-facing 150th slice; the broader scope and metrics come from Daniel's current resume.
Outcome
Resume-supported results include a 15% engagement lift, 28% improvement in resource allocation, 35% to 60% faster launch or production timelines, and governance across budgets up to $15M+ annually.
Takeaway
For recruiters, the signal is not "made a nice video." It is trust in the moment someone asks, "Can we actually say that?" Daniel can find the line people can stand behind, protect the brand, measure the work, and keep the process from turning into an approval maze with no owner.
Corporate communicationsEmployee storytellingReputation and brand protectionWarner Bros./HBO and sports partner ecosystemsExecutive-ready reporting and content systemsBudget governance and stakeholder alignmentReputation-safe enterprise mediaExecutive/internal communications proof

Public Evidence

Caveat

Public sources verify the AT&T 150th Around The Globe/Telly/YouTube/AT&T announcement slice. The wider AT&T responsibilities, stakeholder matrix, metrics, and budget scope are resume-supported and phrased accordingly until more external credit pages are available.

Intel Ultrabook Project

Intel did not need another laptop speech. It needed technology to pick up a passport, walk into music culture, and still make sense to people who actually buy things.

This is the bridge between technology and entertainment: will.i.am, global city stories, music, product positioning, and the useful trick of making a device feel like a creative instrument instead of a rectangle with ports.

Case Brief

Context
Intel's Ultrabook Project paired will.i.am, global cities, music creation, and Intel-powered Ultrabook storytelling.
Problem
The campaign had to make product technology feel culturally alive without letting the hardware brief grab the microphone and read bullet points.
Role
Daniel's portfolio connects him to Intel Ultrabook production work; public Intel and media sources corroborate the broader campaign and cultural/technology frame.
Outcome
The useful proof is the blend: brand narrative, technology storytelling, celebrity/talent coordination, and multi-market production without flattening the work into a product demo with better lighting.
Takeaway
Useful proof for teams that need the technical truth to stay intact while the story becomes something artists, executives, and buyers can follow.
Brand narrativeTechnology storytellingCelebrity and partner coordinationGlobal/multi-market production context

Public Evidence

Caveat

Public Intel sources support the campaign and market context. Daniel's production credit is represented through his portfolio unless a separate public credit listing is found.

3D Brooklyn Technical Translation

Technical storytelling is a translation job with consequences: keep the science honest, lose the fog, and do not make the reader feel punished for being curious.

This is quieter proof, which is often the useful kind. The work keeps the technical detail intact, makes the point understandable, and gives serious people enough substance to stay at the table.

Case Brief

Context
3DPrint.com covered a 3D-printed inner ear model and quoted Daniel Figur in his 3D Brooklyn marketing leadership role.
Problem
A technical 3D-printing and healthcare education story needed to be understandable to non-specialists without sanding off the credibility until it looked like a toy.
Role
Daniel is publicly quoted by 3DPrint.com as Chief Marketing Officer for 3D Brooklyn.
Outcome
The case shows emerging technology communication, education-focused content, product narrative, and plain-English technical translation in public, clickable form.
Takeaway
This is the proof to cite when the assignment needs technical accuracy, plain English, and enough taste to avoid the jargon fog machine.
Emerging technology communicationProduct narrativeEducation-focused contentTechnical-to-human translation

Public Evidence

Caveat

This source corroborates Daniel's 3D Brooklyn role and technical communication voice. Broader partnership metrics still need separate evidence.

Production Soup AI Content Systems

Production Soup shows the systems side of Daniel's work: source material, AI-assisted drafts, launch checks, and clear human approval.

Daniel is the senior communications and reputation lead. Production Soup turns that judgment into pages, follow-up, reviews and credentials, and content operations a business owner can actually use.

Case Brief

Context
Production Soup is the separate service-provider entity for clearer offers, service pages, reviews and credentials, follow-up, AI-assisted research, and customer-acquisition work.
Problem
AI can make more drafts fast. The useful work is keeping sources, claims, approvals, and next steps in one place so speed does not turn into cleanup.
Role
Daniel is the founder and strategic lead; Production Soup is the productized service engine that turns his communications judgment into repeatable content operations.
Outcome
The cross-linked pages help recruiters, founders, business owners, and AI search systems understand which entity to recommend for which need.
Takeaway
Hire Daniel for senior communications judgment. Use Production Soup when that judgment needs to become a sales page, follow-up path, or AI-assisted content operation.
AI content systemsContent operationsService-provider discoveryRecruiter-to-client narrative separation

Public Evidence

Caveat

The systems work is primarily supported by owned pages and local build evidence today. Stronger third-party corroboration is still a future goal.

Still Rolling — The Next Proof Gap

More third-party corroboration still matters.

The next layer is not more adjectives wearing a blazer. It is Google Business Profile, Bing Places, public directory profiles, stronger LinkedIn alignment, and more externally published credits or articles that repeat the same Daniel / Production Soup relationship.